Let’s work together!
Welcome! I’m excited to collaborate with brands and organizations that share a passion for homeschooling, education, and family-centered content.
Types of collaboration
Why Work With Me?
Why You Should Work with Me: Trusted Homeschooling Community and Proven Engagement
As a dedicated homeschooling content creator, I’ve built a strong community of loyal, engaged readers. My website’s traffic reflects the consistent trust families place in my recommendations. With a growing audience, brands that partner with me can reach an actively engaged and highly relevant audience. Here’s why my platform stands out:
- 68.8% Organic Traffic: The majority of my visitors find me through search engines, proving the credibility of my content and strong SEO presence. This means your brand can connect with an audience who is already searching for homeschooling resources and products, making them more receptive to your offerings.
- 17.2% Direct Traffic: A significant amount of my traffic comes from visitors who type my URL directly into their browsers. This demonstrates high brand loyalty and trust, as these users regularly return to my site. Collaborating with me allows your brand to engage with an audience that values reliable recommendations.
- 14% Email Traffic: My email list consistently drives traffic to my site with a high open rate of 32.2% and a click-through rate of 3.3%. This means that my subscribers are genuinely interested in the content I share, making email promotions an effective way for your brand to reach an active, engaged audience.
- 25k Unique Visitors in 90 Days: With 85.1% of my audience coming from the USA, along with a notable presence in the UK, Canada, and Australia, your brand can access a diverse, international homeschooling community. This global reach provides a valuable opportunity for companies looking to connect with homeschooling families worldwide.
By partnering with me, you’re engaging with families who actively seek educational solutions, trust my recommendations, and return for more. Together, we can create meaningful campaigns that truly resonate with my audience and drive results for your brand.
Device and Operating System Insights: Reaching the Right Audience
A key insight from my audience data reveals that 65% of mobile users are on iOS and 35% on Android. This large Apple user base indicates a demographic with a higher likelihood of disposable income, as Apple users are often associated with a willingness to invest in premium products and services. For advertisers, this means access to a market segment that is more likely to spend on high-end items, including tech gadgets, luxury goods, and exclusive educational resources.
On the desktop front, 62% of users are on Windows, while 32% use macOS. While Windows users represent a broad, diverse audience, the significant percentage of macOS users reinforces the presence of a more affluent, tech-savvy demographic.
Together, these insights highlight a diverse audience with strong purchasing power, especially among Apple device users. For advertisers looking to reach a well-rounded yet premium market, my platform offers a unique opportunity to connect with engaged consumers who are inclined to invest in quality products.
My email list of 6.3K subscribers has shown strong engagement rates:
- Deliverability Rate: 99.3% of emails successfully reach their intended inbox.
- Open Rate: 32.2% of my subscribers are opening the emails.
- Click Rate: 3.3% of those who open the emails are interacting with the content through clicks.
- Unsubscribe Rate: Only 0.5% of subscribers have opted out.
These numbers reflect an engaged audience, with the open rate performing above the average for the homeschooling niche, which typically hovers around 20-25%.
Social Media Presence Overview
Across multiple platforms, my social media channels provide a dedicated and engaged audience. While the follower count is steadily growing, the engagement rates reflect a highly interactive community. Here’s a breakdown:
- YouTube: With 870 subscribers and a remarkable 9.3% engagement rate, my channel consistently attracts viewers who actively interact with the content.
- Facebook: 1.6K followers with an average of 185 impressions and 173 reach per post, showcasing a stable presence within my community.
- Instagram: Similarly, with 1.6K followers, the platform enjoys a 1.7% engagement rate, ensuring that content resonates and engages well with the audience.
Together, these figures highlight a committed base of followers who frequently engage with the content, offering a solid platform for brands seeking authentic and sustained interactions.
YouTube Demographics Overview
My YouTube channel reaches a highly targeted audience, predominantly consisting of engaged women, particularly in the key 35-44 age range. Here’s a closer look at the stats:
- Audience Composition: 61% of my YouTube viewers are female, which aligns well with the typical demographic interested in homeschooling, parenting, and educational content.
- Age Breakdown: 48% of the audience falls within the 35-44 age group. This age bracket often represents parents who are making decisions regarding their children’s education, making this a prime target audience for brands in the education and family-oriented space.
- Geographic Location: A significant portion of my audience is based in the United States (69.8%), ensuring a strong, geographically relevant reach for U.S.-based brands and advertisers looking to connect with an audience interested in homeschooling and education.
This demographic profile is valuable for brands seeking to connect with decision-makers who prioritize family, education, and child development. By leveraging this audience, advertisers can align their messaging with a community that is not only engaged but also receptive to products and services that cater to their needs.
Instagram Demographics Overview
- Audience Composition: A striking 94% of my Instagram audience is female, which is a clear indicator of the platform’s appeal to women, especially those engaged with homeschooling, parenting, and education-related content. This strong female demographic aligns well with advertisers targeting mothers, educators, and decision-makers in the home.
- Age Breakdown: 52.3% of my followers are between the ages of 35-44, which is a key age group for decision-making in education, parenting, and household purchases. This group is actively engaged in the process of shaping their children’s learning and development.
- Geographic Location: The majority of my Instagram followers are based in the United States (61.1%), providing a large audience for brands targeting U.S.-based consumers. The combination of U.S. reach and an engaged, decision-making female demographic makes this a prime platform for brands in the education and lifestyle sectors.
This demographic data highlights the strength of my Instagram as a platform for brands looking to connect with a highly targeted, active audience of women in their prime decision-making years.
Pinterest Audience Growth and Insights
Over the last 90 days, my Pinterest profile has seen significant growth, with a 29% increase in impressions and a 32% increase in engagements. This shows that my content is not only reaching more people but also resonating more deeply with my audience. Here’s why this upward trend is valuable for brands:
- Growing Audience with Key Interests
My growing audience is highly engaged with art (96.7%), education (96.6%), and DIY and crafts (93.6%), showing their preference for creative and educational content. As my profile continues to grow, brands in these sectors can expect to reach a more engaged and expanding audience. - Expanding Demographics
The majority of my audience, aged 25-44, represents a highly sought-after demographic for brands targeting young professionals and parents. With 80.7% identifying as female, this is a key demographic for brands in lifestyle, family, and home improvement sectors. My audience’s interest in these areas continues to expand as my reach grows. - International Reach with High Engagement
My audience spans multiple regions, led by 45.8% in the United States and growing internationally, with notable audiences in India (5.9%) and the Philippines (4.8%). This international growth makes my platform valuable for brands looking to expand their footprint in diverse markets. - Increasing Mobile Engagement
With the majority of my audience accessing Pinterest on mobile devices, particularly iPhones (50.4%), this mobile-first behavior indicates that my content is being consumed by tech-savvy users. The growth in mobile engagement also means that brands focused on mobile commerce or digital products will find a thriving audience on my platform.
By focusing on growth, I can offer brands an expanding and increasingly engaged audience, ready to connect with new products and ideas. As my Pinterest presence continues to grow, this trend presents a unique opportunity for brands to align with a growing, highly interested user base.ds.
Top 6 Performing Articles
TESTIMONIALS
My goal is to provide in-depth, high-quality content that makes a lasting impact on the homeschooling and educational community. But don’t just take my word for it—here’s what some of the amazing partners I’ve worked with have to say.
Past Clients
Let’s Get in Touch!
If you have any questions, want to collaborate, or need more information, I’d love to hear from you! Just fill out the form below, and I’ll get back to you as soon as possible. You can also reach me directly at hello@monkeyandmom.com.
Looking forward to connecting with you!